When you are holding an event, you want to make sure that lots of people are attending to it. You want to ensure that your tickets are sold out, and you also want to ensure that the attendees are happy with the event and want to attend the next event. However, getting more registrations for your events can be a struggle in itself. This is why you need to promote your event with valuable content, since it will help you to attract more attendees to your events.
Here are some tips to use valuable content to get more registrations for your events:
1. Create Video Testimonials
You want your potential attendees to know about the excitement of attending your events. So, what you need to do is to ask some past attendees about their experience in attending your events. Then, record them while they share about their experience regarding the events. You just need to create about 5-7 video testimonials of your past events to promote your next event. Put your video testimonials in the event description for the potential attendees to see. This can help them to make their decision to attend your next event.
2. Write A Blog Post About Your Event
Always document each of your events in many ways. You can record the videos of your events, take professional pictures about it, and also, write about it on your blog. Always write a blog post about your event 24 hours after the event. In this way, people can read about how great the event is, and then anticipate for the next event that you hold. If you are doing this for each event, your blog will be filled with powerful content that helps to promote your events in the future. What it means is that the more useful content that you add to your blog or website, the more people will get excited to attend your event.
3. Use Social Media To Leverage Your Reach
Social media is a powerful tool for you to market your next events. There are many ways you can use social media for your event promotion. But, the most effective way is to make your events go viral on social media. In other words, you should run word of mouth marketing in social media as soon as you have a plan for your next event. This helps to build anticipation for your audience to attend the event. Focus your promotion to the audience that lives around the area of the event, and make sure that the booking system can be accessed from your social media page.