Holding a regular event is a challenge for any event organizer, since regular can usually mean repetitive. When people are coming to your event and see the same thing over and over again, they might not want to attend your next event. They might not even get excited for the next event, since they already know what they will get. So, how can an event organizer make regular events exciting for their audience?
1. Always Have Something New To Offer At Regular Events
Even though you are holding the same event for the same artist, you should always have a different concept in each event that you hold. Not only that, there should always be something new to offer your audience. For instance, if you have a business event, you can present a new topic, some special guests, new venue, new bonuses, and so on. In this way, even though you are essentially holding a repetitive event, you always have a new value to offer your attendees.
2. Offer A Discount For Previous Attendees
For people who have never attended your event before, your regular event might seem exciting for them. However, for the people who attend your event almost every year, then it might get a little boring for them. This is true especially if your event tickets are getting more expensive year by year. This is why it is a good idea to offer a discount for previous attendees to encourage them to attend your next event. In this way, you can keep the existing fans happy with your regular event and make it a habit for them to attend your event every year.
3. Listen To Your Attendee Feedback
Holding a successful regular event has everything to do with listening to the feedback of your attendees. Your attendees are your valuable assets, and they can help to make your event more exciting year by year. That’s why you should give your attendees an opportunity to submit their feedback after they attend your event. In this way, you will know what they are thinking about the event, and what you can do to improve your next event. Just take your time to listen to your attendee feedback, and you can make each event successful. Moreover, your audience will trust you more and more, since you are really listening to them.