4 Tips for Planning a Food and Drink Event

No matter whether you are looking for hosting a food and drink event or exhibiting a marketing expo, face-to-face networking is very very essential.  From promoting your brand to greeting and meeting your potential clients and showcasing concepts can take your business to a new level of achievement.

It is indeed a challenging task of organizing food and drink event. One should have the idea of how much to order, how much coffee do people drink in average, how many servers you will need and so on. A slight miscalculation can trigger big problems, resulting in failure of the event. But, that doesn’t mean having less or having more than enough and wasting the things. Here in this article we will give you some tips on effective planning for food and drink events. These are some of the great thumb rules, which, if followed will obviously make your event a hit.

  1. Sharing news of your food and drink event on social media:

Nowadays, with the help of social media, it has become much easier to make an impact online. This is one of the low-cost marketing strategies with the help of which one can access millions of possible attendees for a food and drink event. So, it is very important to remain attached to social network. Whether you are exhibiting at any marketing expo, or organizing any event yourself, it will be a great idea to encourage online followers to attend. You can join Twitter’s hashtag option, or even investing in Facebook’s sponsored ads is a good option to opt for. Through this you can access both online audience and active followers.

  1. Understanding your event and audience

Before hosting an event it is important to know whether the food and drink event is professional or social. Plus, knowing your audiences and their likes and dislikes is equally important. Knowing the type of event and audiences will help you in planning the meal and drink options, service levels, and how much to order for food and beverage.

  1. Time and number management is very important

It is also essential to plan sufficient time for functions. For breakfast, leave 30 to 40 minutes, for lunch, leave 45 to 60 minutes, but keep in mind that it all depends on how the meal is being served and to how many people you are serving. You can give refreshment breaks for minimum of 15 minutes for about 100 people, 30 minutes for around 1000 people, and 45 minutes for about more than 1,000 people. In case of smaller groups, you can plan for self-serve buffet option as that requires considerably less time. However, for plated meals, it is more time consuming, especially when one single server is serving several tables. To make things faster, you can arrange for one server for one table. But still, for this, you have to pay for additional labors.

  1. Order the right amount of food

Whether you consume or not, remember that you have to pay for every meal. Thus, it is always a challenge to order the exact amount of food and drink. So, it is better to order less initially and later order more when it is needed.

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